The New York Times Events



The event platform's design system draws inspiration from the NYTCo website, though the more evolved methodology now included a more detailed breakdown of typographic elements, spacing-sets, and color-theming. The color tokens and back-end are set up in such a way that allow editors to invert and add color to certain parts of the experience, befit to the specific event’s branding.

The architecture is straightforward with only a few templates, the most robust of which is the event-detail page for tentpole events like Food Festival and DealBook. To reduce scrolling, this page has a distinct navigation for mobile and desktop users, where sections are collapsed and expandable on smaller screens, and an anchor navigation is implemented to make sections easily accessible on larger devices.